-
Fiction
- Romance
- Historical Fiction
- Crime & Mystery
- Modern Fiction (Post 1945)
- Religious & Spiritual
- Fiction-Related Item
- Fantasy
- Adventure
- Classic Fiction (Pre 1945)
- Fiction: Special Features
- Thriller / Suspense
- Science Fiction
- Philosophy
- Horror & Ghost Stories
- Graphic Novels
- Myth & Legend
- Sagas
- Poetry Anthology
- Erotic Fiction
- Society & Culture
- Film, TV & Radio
- Humour
-
Non-Fiction
Non-Fiction 13 categories · 2,996 booksView all
-
Teens & Ya
Teens & Ya 3 categories · 162 booksView all
-
Kids
- Picture Books
- Early Learning
- Fiction & True Story
- Picture & Activity Books
- General Non-Fiction
- Stationery & Misc
- Personal & Soc Issue
- Reference Material
- Fantasy
- Educational Material
- Modern Fiction (Post 1945)
- Horror
- Biography: General
- Graphic Novels
- Poetry Anthology
- Science Fiction
- Humour
- Myth & Legend
-
EXAMS
-
Shop by Age
-
Kids Books
-
Biography
-
Fiction
- Romance
- Historical Fiction
- Crime & Mystery
- Modern Fiction (Post 1945)
- Religious & Spiritual
- Fiction-Related Item
- Fantasy
- Adventure
- Classic Fiction (Pre 1945)
- Fiction: Special Features
- Thriller / Suspense
- Science Fiction
- Philosophy
- Horror & Ghost Stories
- Graphic Novels
- Myth & Legend
- Sagas
- Poetry Anthology
- Erotic Fiction
- Society & Culture
- Film, TV & Radio
- Humour
-
Non-Fiction
Non-Fiction 13 categories · 2,996 booksView all
-
Teens & Ya
Teens & Ya 3 categories · 162 booksView all
-
Kids
- Picture Books
- Early Learning
- Fiction & True Story
- Picture & Activity Books
- General Non-Fiction
- Stationery & Misc
- Personal & Soc Issue
- Reference Material
- Fantasy
- Educational Material
- Modern Fiction (Post 1945)
- Horror
- Biography: General
- Graphic Novels
- Poetry Anthology
- Science Fiction
- Humour
- Myth & Legend
-
EXAMS
-
Shop by Age
-
Kids Books
-
Biography
Business Marketing Management: A Strategic View of Industrial and Organizational Markets
About the Book Providing the most current and complete treatment of business-to-business marketing, this comprehensive market leader capture...
₹14573.00
Hardcover
inclusive of all taxes · free delivery
Out of Stock
Cash on Delivery
Guaranteed Service
4 to 7 Business Days
Check Delivery Free delivery on all orders
Offers on this product
Coupon Code: BOOK10
Get 10% off
.
About the Book
About the Book Providing the most current and complete treatment of business-to-business marketing, this comprehensive market leader captures and integrates the latest developments in market analysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. Popular in both the United States and Europe since its first edition, the text provides expanded treatment of relationship strategies, the technology adoption life cycle, strategy formulation in high-tech industries, new product and service development for business markets, and Internet strategies.
read more
Edition
N/A
Language
English
Publisher
Cengage
Binding
Hardcover
ISBN-13
9780324190434
Weight
N/A
Dimension
N/A
Premium Quality
Easy Return
Certified Product
Secure Checkout
Money Back Guarantee
On Time Delivery
Related Products
Recently Viewed Books
Product Details
ISBN-139780324190434
PublisherCengage
BindingHardcover
LanguageEnglish
AuthorMichael D. Hutt, Thomas W. Speh
Edition
Dimensions
Weight
How would you rate your experience shopping for books on Books Factory?
Very poor
Neutral
Great
Rating Snapshot
Select a row to filter reviews.
5
0
4
0
3
0
2
0
1
0
0 Reviews
No reviews yet. Be the first to review this book.
Add a Review
Only customers who've purchased this book can write a review. Buy it, and you'll be able to review it from here or from your order in My Account.
